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Career Advancement Programme in Ad Buying Solutions
-- ViewingNowAd Buying Solutions: Elevate your career with our intensive program. Designed for marketing professionals, media planners, and digital strategists, this program provides in-depth training in programmatic advertising, media buying strategies, and performance measurement.
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์ด ๊ณผ์ ์ ๋ํด
100% ์จ๋ผ์ธ
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์ฃผ 2-3์๊ฐ
์ธ์ ๋ ์์
๋๊ธฐ ๊ธฐ๊ฐ ์์
๊ณผ์ ์ธ๋ถ์ฌํญ
- Digital Advertising Fundamentals
- Programmatic Advertising & Automation
- Data Analytics & Measurement
- Media Planning & Strategy
- Campaign Optimization & Performance Improvement
- Advanced Targeting & Audience Segmentation
- Ad Tech Platforms & Ecosystems
- Client Communication & Relationship Management
- Budgeting & Financial Management in Advertising
- Legal and Ethical Considerations in Ad Buying
๊ฒฝ๋ ฅ ๊ฒฝ๋ก
Career Role (Ad Buying Solutions) Description Junior Ad Buying Specialist Entry-level role focusing on campaign setup, data analysis, and client communication.
Develops foundational skills in programmatic ad buying and digital marketing.
Media Buyer (Programmatic Advertising) Manages digital advertising campaigns across various platforms, optimizing performance and achieving client objectives.
Requires strong analytical and problem-solving skills.
Senior Ad Buying Manager Leads a team of media buyers, overseeing campaign strategies, budgets, and performance.
Expert in programmatic buying, data analysis, and client relationship management.
Ad Operations Specialist (Programmatic) Focuses on the technical aspects of ad buying, ensuring smooth campaign delivery and troubleshooting issues.
Expertise in ad tech platforms and optimization is crucial.
PPC (Pay-Per-Click) Specialist Specializes in managing and optimizing PPC campaigns across search engines and social media platforms.
Deep understanding of keyword research and bidding strategies.
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