Career Advancement Programme in Ad Creative Testing for E-commerce

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Ad Creative Testing for e-commerce is booming! This Career Advancement Programme is designed for marketing professionals, designers, and analysts seeking to master A/B testing, multivariate testing, and conversion rate optimization (CRO). Learn to analyze data, optimize campaigns, and improve ROI.

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

Develop skills in using tools like Google Analytics and Adobe Analytics. Understand user experience (UX) principles and their impact on ad performance. Boost your career with proven strategies for creating high-converting ad creatives. Gain practical experience through real-world case studies and hands-on exercises. Ready to level up your skills and become a top-performing ad creative tester? Explore the program today!

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์–ด๋””์„œ๋“  ํ•™์Šต

๊ณต์œ  ๊ฐ€๋Šฅํ•œ ์ธ์ฆ์„œ

LinkedIn ํ”„๋กœํ•„์— ์ถ”๊ฐ€

์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Understanding E-commerce Metrics & KPIs
  • A/B Testing Fundamentals & Best Practices
  • Creative Copywriting for E-commerce
  • Visual Design Principles for Online Advertising
  • Data Analysis & Interpretation for Creative Optimization
  • Multivariate Testing & Advanced Techniques
  • Landing Page Optimization & Conversion Rate Improvement
  • Utilizing Ad Platforms (e.g., Google Ads, Meta Ads)
  • Reporting & Communication of Testing Results
  • Ethical Considerations in Ad Testing

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Job Title Description Ad Creative Tester (E-commerce) Analyze and evaluate the effectiveness of e-commerce ad creatives, providing data-driven insights to optimize campaigns and improve conversion rates.

Key skills include A/B testing, data analysis, and creative understanding.

Senior Ad Creative Testing Specialist Lead and mentor a team of ad creative testers.

Develop and implement testing strategies, analyze complex data sets, and present findings to stakeholders.

Requires advanced knowledge of ad creative testing methodologies and strong leadership skills.

E-commerce Ad Campaign Manager (Testing Focus) Manage end-to-end e-commerce ad campaigns, with a strong focus on A/B testing and iterative optimization.

Responsibilities include budget management, campaign strategy, and reporting on campaign performance.

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  • ๊ณผ์ • ์™„๋ฃŒ์— ๋Œ€ํ•œ ํ—Œ์‹ 

์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

๊ณผ์ • ์ƒํƒœ

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CAREER ADVANCEMENT PROGRAMME IN AD CREATIVE TESTING FOR E-COMMERCE
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
Stanmore School of Business (SSB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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